For dentists who are trying to get the word out about their practice, implementing the right marketing techniques is key. For long-term success, new patients will be required. And the only way to attract them is through the right marketing efforts. When new patients are choosing a dentist, they are going to take a few factors into account. These will include the obvious such as expertise, location, affordability, family services, and so on. But they will also consider the appeal of the dentist’s marketing efforts, especially those that are done online. Here are a couple of suggestions on how to spread the word about a dentist’s services and experience through online mediums.